GET UP AND RUNNING IN 3 EASY STEPS

SIGN UP TODAY AND CREATE A VIRTUAL SIMULATION OF YOUR DATABASE

Simply upload your campaign data to Touchstone

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TEST ANY SUBJECT LINE AND GET THE RESULT
INSTANTLY

Touchstone tests for open, click AND delivery rates

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COMPARE YOUR RESULTS AGAINST OUR ENTIRE EMAIL DATABASE

Compare your subject line against 21 billion emails as well as trends in your industry or sector

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WHAT IS TOUCHSTONE?

Touchstone is a virtual subject line test that delivers real results in seconds. It’s easy to setup and the results are accurate.

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HOW DOES IT WORK?

Touchstone allows you to create a virtual simulation of your subscriber base and uses a proprietary algorithm to predict likely impression,click and conversion rates for the subject line text you want to use.

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ARE THE RESULTS RELIABLE?

Touchstone isn’t just fast. It’s accurate. Touchstone’s proprietary algorithm predicts subject line performance to within 1-2% of actual open rates.

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LIVE A/B TESTING VS VIRTUAL A/B TESTING WITH TOUCHSTONE

LIVE A/B SPLIT TEST VIRTUAL A/B TEST WITH TOUCHSTONE
Sample size  Usually < 10% of your database Your entire database
Time to set up test 15 minutes - 1 hour 30 seconds
Time for results hours if not days Instant
Lost revenue/conversion losing test performance x sample size None
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ENTERPRISE



Select number of accounts
 
Access to Touchstone database - billions of records
Up to 10 subject lines per search
Virtual simulation of your own subscribers
2+ account
Full reporting dashboard
Test up to 10 segments of your subscribers per account
Filter by sector
Technical support
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ESSENTIAL


$69
Access to Touchstone database - billions of records
Up to 2 subject lines per search
Virtual simulation of your own subscribers
1 account
Full reporting dashboard
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